London Cortina Pop-Up Shop

Cortina d'ampezzo Pops Up In Covent Garden

A genuine touch of La Dolce Vita in a little corner of London is proving to be a delight to lovers of all things Italian - and will lead to a dream come true for ten lucky people.

The legendary ski town of Cortina d'Ampezzo has a stand in a pop-up shop in Covent Garden offering a range of food and fashion products from the region.

The pop-up shop is in Slingsby Place, WC2E 9AB and until the end of April it is being run by the Milan-based company Official Made in Italy offering a wide range of Italian-made products, with the emphasis on fashion.

Customers of the Cortina stand will have their till receipts entered into a draw for five pairs of vouchers for a two-night stay in Cortina.

The Cortina brand first launched in the retail market on December 28, 2015, with the inauguration of the Cortina Store in Piazza Roma 4, in Cortina d'Ampezzo. The Cortina Store offers a wide range of Cortina branded products from wine, beer and food products to handbags and clothing. A limited selection of these products will be available in the Covent Garden pop-up store.

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